Business
Return on Investment (ROI) Formula: How to Measure Profitability
Just ask and get Editorial Team(Corporate Finance)
Updated 2026-09-20
6 min read
Key Takeaway:Master the ROI formula to evaluate business investments, capital expenditures, and portfolio yields.
The Classic ROI Equation
Return on Investment evaluates the financial gain or loss generated on an investment relative to its cost:
$$\text{ROI} = \left(\frac{\text{Net Profit}}{\text{Cost of Investment}}\right) \times 100 = \left(\frac{\text{Current Value} - \text{Initial Cost}}{\text{Initial Cost}}\right) \times 100$$
A positive ROI indicates a net profitable outcome, whereas a negative ROI denotes a net loss.
Annualized ROI Formula
To compare investments held across different time horizons, calculate Annualized ROI:
$$\text{Annualized ROI} = \left[(1 + \text{ROI})^{1/t} - 1\right] \times 100$$
Where $t$ represents holding duration in years.
Frequently Asked Questions
What is a good benchmark ROI for stock market investing?
Historically, the S&P 500 index has delivered an average annualized return of roughly 10% before inflation (or ~7% adjusted for inflation).